Manscaped Expands North American Retail Presence with Launch in Canadian Tire

Manscaped has launched in Canadian Tire, Canada’s one-stop shop for home, apparel, sports, automotive and more.

The milestone brings its premium grooming tools and formulations for men to 500 stores across the country and online at canadiantire.ca.

“When it comes to personal care, many consumers discover and purchase new products during their everyday shopping trips, which is why it’s so important for Manscaped to be available where they already shop,” said Catherine Cronin, vice president of retail at Manscaped. “Our goal is to make purchasing our products as seamless as possible, and Canadian Tire’s long-standing reputation for integrity and innovation ensures a trusted, convenient shopping experience for customers nationwide.”

Curated Selection

A curated selection of Manscaped’s core collection is now available both in-store and online at Canadian Tire, including:

The Lawn Mowe 5.0 Ultra Essentials Kit ($149.99 CAD) – The bundle combines the brand’s most advanced trimmer with a skin-soothing aftershave lotion, delivering precision, comfort, and care in one premium package. The set includes:

The Lawn Mower 5.0 Ultra groin and body hair trimmer engineered with interchangeable SkinSafe foil and trimmer blade heads, a waterproof design, adjustable length settings, constant RPM motor, dual-temperature LED spotlight, travel lock, wireless charging and up to 60 minutes of runtime; and

Crop Soother aftershave lotion, a unique formulation infused with ultra-soothing ingredients like aloe, colloidal oats, shea and cocoa seed butter that hydrates the skin and helps reduce post-shave irritation.

The Lawn Mower 3.0 Plus Essentials Kit ($99.99 CAD) includes:

The Lawn Mower 3.0 Plus groin and body hair trimmer featuring an updated SkinSafe ceramic blade, constant RPM motor, waterproof design, LED spotlight, two adjustable combs and a sleek ergonomic body with rubber gripping, this trimmer has everything you need to get the job done; and the Crop Soother aftershave lotion.

Members-Only Loyalty Program

Manscaped is rolling out Members Only Rewards, an elevated loyalty program that goes beyond points to integrate seamlessly with the brand’s longtime subscription offering. Built from real customer insights, the benefit-packed program provides meaningful rewards, exclusive benefits and a generous earning structure with up to 10% back on every dollar spent. As part of the launch, Manscaped’s signature subscription offering, The Peak Hygiene Plan, is getting a major refresh. Now reintroduced as the “VIP tier,” this upgraded membership club delivers unmatched value and unlocks exclusive pricing with 50% off power blades and 20% off everything else added to subscription boxes.

With Members Only Rewards, customers earn points on every purchase – whether they shop online, in-store, or on Amazon – and those points can be redeemed as Rewards Cash on manscaped.com. The program’s straightforward three-tier structure celebrates loyalty at every level, from first-time shoppers to longtime subscribers, making it easier than ever to shop, earn, and shave with serious perks. The more customers shop and engage with the brand, the more exclusive benefits they unlock.

Members Only Rewards Tiers

Enrollment in the entry tier, “Guest List,” is free and available during checkout. Customers are elevated to “A-List” status after spending $100 per year and skip the line to “VIP” status by enrolling in Manscaped’s exclusive VIP Package subscription. Members earn between 5 and 10 points per dollar and automatically redeem $10* in Rewards Cash every time they reach 1,000 points.

Guest List – Earn 5 points per $1 spent. Enjoy Rewards Cash, bonus point opportunities and a free birthday gift.

A-List – Earn 8 points per $1 spent. Includes all Guest List perks, plus a Manniversary gift and early access to new product drops.

VIP – Earn 10 points per $1 spent. This subscription-based tier unlocks the best of Manscaped, including VIP pricing on everyday purchases, even bigger savings on subscription shipments (50% off power blades and 20% off all other box items), extended product warranties, free samples, and an annual loyalty gift.

To earn points on purchases made outside of Manscaped.com, members can upload receipts from authorized retailers or Manscaped’s Amazon storefront using the Retail Receipt Scanning feature located in the “My Account” section after logging in.

Members Only Rewards is now available to customers in the United States, Canada, the United Kingdom, European Union, Iceland, Norway, Switzerland, Australia and New Zealand.

To learn more and enroll in Manscaped’s Members Only Rewards program, go here.